SOUTH PACIFIC TOURISM ORGANISATION

WHAT WE DID

From 2018 to 2019 Kokonati Talk was hired to focus on developing and managing online content for South Pacific Tourism Organisation and co-ordinate online communication efforts in support of it's 17 member countries across the Pacific for marketing campaigns as well as handling public relations. 

Public Relations 

 

  • Produce content for internal and external business purposes

  • Develop and implement strategies for online brand marketing

  • Develop and maintain relationships with Fiji media 
     

Social Media Management 

 

  • Social Media Audits for all sm platforms 

  • Develop content calendar for the region's 17 member counries 

  • Acting as an ambassador for SPTO's web content and social media activities, promoting them both inside and outside the organisation.

  • Curating content for marketing the 17 country destinations focusing on 'millennial travellers' for Instagram

  • Creating online campaigns leading up to and managing social media walls at regional events such as SPTE18 & SPTE19

  • Pacific Ambassador – liaising with each year's reigning Miss Pacific Islands to develop content for our organisation as well as each queen's platform for online consumption. Developing speaking points for the organisation with a focus on sustainable tourism

  • Social Media Influencers - Looking at Fiji's social media landscape and identifying influencers to promote and influence SPTO's messaging 

     

Below are links to the stories published on the SPTO's blog 

             

Sustainable Tourism on a little coral quay |  Tuvalu's Afelita Resort 

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Pacific Tourism Organisation on Facebook Watch

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