SOUTH PACIFIC TOURISM ORGANISATION
WHAT WE DID
From 2018 to 2019 Kokonati Talk was hired to focus on developing and managing online content for South Pacific Tourism Organisation and co-ordinate online communication efforts in support of it's 17 member countries across the Pacific for marketing campaigns as well as handling public relations.
Public Relations
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Produce content for internal and external business purposes
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Develop and implement strategies for online brand marketing
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Develop and maintain relationships with Fiji media
Social Media Management
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Social Media Audits for all sm platforms
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Develop content calendar for the region's 17 member counries
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Acting as an ambassador for SPTO's web content and social media activities, promoting them both inside and outside the organisation.
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Curating content for marketing the 17 country destinations focusing on 'millennial travellers' for Instagram
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Creating online campaigns leading up to and managing social media walls at regional events such as SPTE18 & SPTE19
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Pacific Ambassador – liaising with each year's reigning Miss Pacific Islands to develop content for our organisation as well as each queen's platform for online consumption. Developing speaking points for the organisation with a focus on sustainable tourism
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Social Media Influencers - Looking at Fiji's social media landscape and identifying influencers to promote and influence SPTO's messaging
Below are links to the stories published on the SPTO's blog
Sustainable Tourism on a little coral quay | Tuvalu's Afelita Resort